Management, bookings and branding, exclusively for Palestinian artists — the unglamorous scaffolding that visibility actually runs on.
London-based agency, Aswatna offers artist management, bookings and branding services exclusively for Palestinian artists, aiming to amplify Palestinian voices and support creatives navigating barriers to visibility and representation.
Aswatna provides the infrastructure, guidance and professional support needed to help artists build sustainable careers. The agency’s mission is to support Palestinian artists in accessing international opportunities while establishing long-term foundations for growth and development.
Created to bridge a gap in the industry, Aswatna aims to build pathways that allow Palestinian artists to develop sustainable careers and reach wider audiences, despite the breadth of Palestinian creative talent operating globally.
Alongside its representation services, Aswatna is also developing a discovery platform designed to make Palestinian artists more accessible to curators, event organisers, venues and festivals worldwide. The platform is expected to feature centralised artist profiles, booking information, portfolios, media assets and performance details, creating a streamlined point of access between artists and potential collaborators.
